With rare exception; privacy policies are required by law for website owners and
mobile app developers. Mobile app developers are under far more scrutiny for privacy violations than website or blog owners so it is even more important to get it right.
For example, app developers often integrate third-party code to facilitate advertising or analytics within an app with little understanding of what information the third party is collecting and how it is being used. App developers need to better understand the software they are using through improved coordination and communication with ad networks and other third parties.